Inspired by ancient hat-making traditions in Allgau, Germany, Seeberger manufactures beautiful hats from high-quality straw, felt and more. Each element is meticulously crafted by skilled artists, from the wooden and metal templates that are shaped by hand to the finishing touches that are carefully applied, producing fashion pieces that reflect an age-old tradition of style.

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A Surge in Style

In 1890, the same year Oscar Wilde published The Picture of Dorian Gray, menfolk were making headway in fashion with innovations such as bowler hats and top hats. Capitalising on this stylish surge, brothers Markus and Gottfried Seebeerger created their eponymous brand that is now a well-known hat manufacturer.

Initially creating only men’s fedoras elaborately hand-crafted from straw, Seeberger started creating hats for ladies after 45 years. Over a century later, the company had passed through four generations of Seebergers and has now shifted its focus on women’s hats. Today, the brand is renowned all over the world as a manufacturer of high-quality hats. It maintains a presence in 40 countries and introduces two new collections yearly. The range of Seeberger hats online is supplemented with knitted caps, scarves and other beautiful accessories.

Each individual Seeberger hat is a special style statement that looks back on a 125-year tradition

Buy online the latest in fashion, accessories, beauty, home and more on the Robinsons Private Boutique. Or check out a larger range at our department store located in Dubai Festival City, currently the largest retail space in Dubai, UAE.